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Summary & Details

Analysis of Group Disagreements between Design and Non-Design Majors in Decision-Making Context of Automobile Styling Design from the Prospectively Styling Evaluation Behavior Evaluation Disagreements of Automobile Styling Design in Different Majors

Delivery: Available on this site

Format: PDF

Price: Non-members (tax incl.)：￥1,100 Members (tax incl.)：￥880

Publication code: 20215265

Paper/Info type: Proceedings (Spring)

No.60-21

Pages: 1-8(Total 8 p)

Date of publication: May 2021

Publisher: JSAE

Language: English

Event: 2021 JSAE Annual Congress (Spring)[Online Meeting]

Detailed Information

Author(E)	1) Jingfeng Shao, 2) Zhigang Yang, 3) Jianliang Shi, 4) Enze Zheng
Affiliation(E)	1) Tongji University / SAIC Motor Technology Center, 2) Tongji University, 3) SAIC Motor Technology Center, 4) SAIC Motor Technology Center
Abstract(E)	In order to elucidate the evaluation disagreements of styling design between different majors, study aims to clarify the causes of disagreements in different groups from the psychological cognition perspective, accompanied with entry point as prospectively evaluation behavior of decision-makers on styling, and eye-movement experiment as well. The result shows the differences of cognitive competence and subjective evaluation standard were the significant causes for the evaluation disagreements among groups. This study provides new evidence for the evaluation disagreements among groups in enterprises and has a positive meaning for promoting the consensus in the styling decision-making process.

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