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Summary & Details

Approach to Mass Craftsmanship that utilized IoT

IoT を活用したマスクラフツマンシップへの取組み

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Format: PDF

Price: Non-members (tax incl.)：￥1,100 Members (tax incl.)：￥880

Publication code: 20224105

Paper/Info type: Journal of Society of Automotive Engineers of Japan

Vol.76 No.2

Pages: 60-66(Total 7 p)

Date of publication: Feb 2022

Publisher: JSAE

Language: Japanese

Detailed Information

Category(J)	CASEで変革する日本のものづくり Translation
Category(E)	Japanese Manufacturing Reformed in CASE
Author(J)	1) 安達範久
Author(E)	1) Noriha Adachi
Affiliation(J)	1) マツダ
Abstract(J)	自動車業界でマツダが生き残っていくためには，ブランド価値向上に向けた高付加価値＆ニッチ戦略が必須である．生産領域では，機能的価値と意味的価値の同時進化を目指すマスクラフツマンシップへの変革を追求している．本稿では，「魂動デザイン実現」の事例を通してその考え方とIOT利用例を紹介する． Translation
Abstract(E)	In order for Mazda to survive in the automotive industry, high-value-added and niche strategy for enhancing brand value is essential. In the production area, Mazda has been pursuing the transformation to Mass Craftsmanship which aims at the simultaneous evolution of functional value and semantic value. In this article, I would like to introduce the concept and examples of IOT utilization through the case of "Realization of KODO design".

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